Tesla CEO Elon Musk announced the Cybertruck’s production will be winding down around the middle of 2027 at the company’s facility outside Austin, Texas.
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Tesla will end production of the Cybertruck, with CEO Elon Musk saying the vehicle’s output will be “winding down” around the middle of 2027 at Tesla’s facility outside Austin, Texas.
Musk said the decision is intended to allow increased production of the company’s Cybercab robotaxi.
The Cybertruck’s unveiling in 2019 included a demonstration in which a Tesla designer hurled a metal ball at the truck’s windows, shattering the glass, and then repeated the stunt on another window, which also broke.
Musk described the project as an attempt to build “a futuristic battle tank — something that looks like it could come out of ‘Blade Runner’ or ‘Aliens’ or something like that but was also highly functional,” adding that he considered it “a better sports car than a Porsche 911” and “a better truck than an F-150.”
Supporters and critics alike have treated the Cybertruck as a standout presence, with one auto commentator saying it became “a cultural symbol – loved, mocked and impossible to ignore.”
A former Tesla executive said they initially felt “revolted” by the vehicle’s appearance at the unveiling, describing it as “madness,” but later changed their view and reserved a spot for a purchase before dropping out after early promises on pricing were not met.
Sales figures cited in reporting showed Tesla sold 20,237 Cybertrucks last year, about half as many as the year prior. Sales through the end of September this year were down another 28%, according to the same figures.
The end of Cybertruck production comes as Musk continues to focus Tesla’s future on autonomous vehicles, and the model’s departure marks a shift away from one of the company’s most public debuts.
The Cybertruck also became a political flashpoint for some owners and critics, including reports of demonstrations outside Tesla showrooms and anger expressed through threats and violence.
Ross Blankenship, who said he bought the vehicle because he felt “transported to a world” from his childhood sci-fi interests, said he agreed with Musk’s politics in some ways but found it “a little heartbreaking” to see a truck he loved become “a political symbol.”
Blankenship said he would “buy another Cybertruck again in a heartbeat,” calling the vehicle’s winding down “a sad moment.”
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